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arv bro

Smart Marketing Case Study Custom Content Development & Marketing Products The Arvada Visitors Center, located in Historic Olde Town Arvada at 7305 Grandview Avenue, is a newly created entity under...

Developing a Marketing Plan

Developing a Marketing Plan

Developing a Marketing Plan  If you think of some of the biggest events and successes in your life, you’ll realize few were spontaneous or purely due to luck. Your wedding,...

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Senor Jalapeno: A case study

Señor Jalapeño of Windsor, Colorado: A before and after example of cross-channel marketing for  a small business with a small budget  The Business: Señor Jalapeño is a family-owned and operated authentic Mexican restaurant best known...

5 Little-Known Tips for Mobile Marketing

5 Little-Known Tips for Mobile Marketing

We know not everyone is a marketing guru, so first things first: when we talk about mobile marketing, we’re generally referring to technology like smartphones, iPads and tablets (mobile) and QR codes, SMS text messages, coupons and...

7 Steps to Creating an Editorial Plan for Your Blog

7 Steps to Creating an Editorial Plan for Your Blog

Most small business owners know that there are ways to use a blog for business, they just don’t know how to put one to use for THEIR business. It’s common...

5 Tips for Writing Optimized Content for Your Website or Blog

5 Tips for Writing Optimized Content for Your Website or Blog

Even if you’re not a techie, you may have heard something about the big changes regarding Google’s search results. The short version is that they’ve changed their algorithms (i.e. the method they...

Is your social media in sync with your traditional marketing efforts? 20 ideas for successful cross-platform marketing

Is your social media in sync with your traditional marketing efforts? 20 ideas for successful cross-platform marketing

If you’re doing multi-platform marketing you should also be doing cross-platform marketing (a.k.a. cross-channel marketing). Chances are you’re already doing it to some extent. Do you put “Follow us on Facebook”...